A Grimsby business is preparing to take the capital by storm.

Strawberries Laser Clinic is opening its first franchise within one of London’s most prestigious department stores.

Opening at Fenwick on Bond Street, in the West End next year, the new outlet aims to replicate the success of the flagship Victoria Street store, which specialises in aesthetic medicine and laser treatments.

Co-owner Johanna Belton said: “All the top London department stores have laser treatment clinics now.

“We pitched the idea to open the franchise at Fenwick and they loved it.

“It’s fantastic, we are really excited. To go to the capital with your business is great and we are really looking forward to the challenge, but the Grimsby store will always have pride of place for us.

“I’ve not done badly for a humble Grimsby girl - it just goes to show that you excel in what you’re interested in.”

The Top Town clinic will double as a training centre for the staff at the London stand, helping technicians to deliver their services to the Grimsby standard while continuing to serve the local community’s beauty needs.

In the months since Strawberries specialised in laser treatments, the business has gone from strength to strength, thanks to its expertly-trained staff and top-of-the-range machinery - such as a brand new £68,000 Apogee Elite laser hair removal machine.

Johanna (40) said: “These are the crème de la crème of lasers; to have happy customers is all important so we only invest in the best equipment.

“Beauty salons are about pampering, but with lasers you get visible results.”

In addition, the company is preparing to expand its Victoria Street clinic into the premises next door, providing several new treatment rooms for its tattoo-removal, teeth-whitening and skin rejuvenation lasers.

Regular customer Gwenda Delves has been visiting the clinic for around two months and travels from Manby to treat her acne scarring.

She said: “I’m very happy with the results I’ve received and I think it’s wonderful for Johanna and the team that the business is expanding.

“I have found nowhere else like this in the area - not even as far as Lincoln.”

Source: This Is Grimsby

When summer hits, we ladies think about it. Hair removal so our legs are smooth in shorts and bathing suits. But this year, there’s a new option to get rid of that hair more permanently.. and less painfully.

If you need unwanted hair to vanish for a long time it hurts. Whether you laser it, wax it, or use electrolysis. But now a simple new device is taking the hurt out of hair removal. Laser surgery technician Eric Bernstein tested it on many people including workout personal trainer Gretchen Corialos who wants her whole body to be smooth. Erin Elmore an investment banker who was on season 3 of the Apprentice, and joining the test, Kate Beaver a dancer for the Philadelphia 76-ers. They all bared their arm pits, and had regular laser hair removal under one arm.. and the new improved type under the other. Eric Bernstein says, “One of the drawbacks of laser hair removal is that it hurts. And the reason it hurts is because the hair takes up the light and produces heat. The more hair, the thicker the hair, the more it hurts.”

This is regular laser hair removal. Erin Elmore says, “”I think the firing may have been more painful on my heart. This is more painful on my pits. Ha ha” Now the same lasering with this new invention. The PSF device that actually sucks up the skin. Kate Beaver says, “Definitely less pain. So which one would you pick next time. I would do this one again. The one with less pain. Definitely.”

How does it work? Eric Bernstein says, “Our skin is only allowed to feel one sensation at a time. So we can feel pressure or we can feel pain. Given the choice, we’d all choose pressure. So what this device does is it suctions the skin so we feel a pressure sensation and we can’t feel pain.”

Once you have laser hair treatments three times, you’ll only need a touchup once or twice a year to keep the hair away. The cost for both armpits, 150 to 250-dollars.

Source: KTIV